Kodak’s latest offering, the EC35 35mm film camera, is a nostalgic nod to the classic design of slide covers, brought to you by Reto, the creators of the popular Kodak Charmera and the Snapic A1. This new camera is designed for ease of use and visual appeal, making it a perfect “everyday carry” for film enthusiasts looking for simplicity and charm. The EC35 is a straightforward point-and-shoot model that emphasizes the joy of photography by minimizing complexity. It features manual wind and rewind, a fixed 1/100 second shutter speed, and a 25mm lens with a fixed f/10 aperture. The camera also includes an electronic flash powered by a single AA alkaline battery. Lightweight at 102 grams, the EC35’s dimensions are 119mm by 65mm by 41.5mm. With its basic optical viewfinder positioned above the lens, the camera’s key attraction lies in its aesthetics and usability rather than groundbreaking technological advancements.
Reto’s marketing focuses on the EC35’s look and feel, offering it in seven vibrant colors: midnight black, vanilla white, butter yellow, lavender, powder blue, blush pink, and avocado green. The camera’s standout feature is undoubtedly its tactile slide cover, which snaps over the optical viewfinder and lens to protect them, reminiscent of the slide covers popular in the film and early digital eras. Reto describes the camera as having “a tactile slide cover for instant protection and a built-in flash, designed to be tossed in your bag and ready for every golden moment.”
Available for purchase individually or as a bundle with a strap and a 24-frame roll of Kodak Ultramax 400 (battery not included), this release marks Reto’s most significant collaboration with the Kodak brand to date, pairing the camera with film manufactured by Eastman Kodak. The EC35 is available starting today, priced at $35 for the camera alone or $45 for the bundle. Image creditsReto Analog, Equipment, News ec35, filmcamera, kodakreto, pointandshoot, reto, retro, slidecover Copied! PetaPixel articles may include affiliate links; if you buy something through such a link, PetaPixel may earn a commission. Love PetaPixel? Go Premium. PetaPixel is the world’s largest independent photography publication, and we’re only able to continue our work with your help. Become a PetaPixel Member now and support our mission to bring you regular, high-quality reviews, features, news, and more. Remove banner ads Gain access to full-resolution RAW and JPEG Sample Galleries Get 5% off orders from KEH.com Get a $15 coupon to spend at Moment Get 10% off lighting equipment from FJ Westcott Get 10% off film development, scanning, and printing from Blue Moon Camera and Machine Related Articles Kodak is Bringing Back the Super 8 as a Film Camera with Digital Features Kodak to Sell Its Camera Film and Imaging Businesses in $2.8 Billion Deal Kodak Unveils New TRI-X 400 Disposable Camera The Three Eras of Photography: Plate, Film, and Digital Discussion PetaPixel Comment Policy Be respectful and on-topic. Please flag comments that are rude, spam, or unhelpful. Abusive commenters will be banned. Got it Show 1 Comment Please enable JavaScript to view the comments powered by Disqus. Become a Member Become a PetaPixel Member and access our content ad-free. Subscribe Now Trending Articles Mayor Mamdani Announces ‘Click-to-Cancel’ Rule Aimed at Companies Like Adobe Jul 15, 2026 Godox’s New Inflatable Full-Color Light Sets Up In a Minute Jul 15, 2026 OnePlus Is Officially Dead in the US and Europe Jul 16, 2026 Official Guide Outlines How to Avoid Sexual Camera Angles of Women Athletes Jul 14, 2026 How Photographer Kristi Odom Connects to Wildlife Through Her Camera Jul 15, 2026 SmallRig’s New Backpack Looks a Lot Like the Hasselblad Vandra’s Design Jul 16, 2026 Tamron 12-20mm f/2.8 Review: A Whole New Direction Jul 14, 2026 US Approves Gigantic Satellite Mirror That Will Illuminate the Earth at Night 7 Hrs Ago Tom Murphy Has Photographed Yellowstone’s Bison for Over 40 Years Jul 13, 2026 SmallRig’s New Camera Backpack Has an Anti-Drop Divider System Jul 15, 2026
